A product photo in, a product video out
Most products never get a video because a shoot is a cost and a calendar. Start from the photo you already have on the product page and get something runnable back.
From a still to a runnable ad
Add the product
A product page URL or a few photos. Pack shots, lifestyle shots, whatever exists.
Say what the ad should do
The offer, who it is for, and the angle. Pick a format or let us choose one that suits the product.
Get the cut
Video in the right ratio with captions burned in, plus still frames you can use as statics.
What the product video can do
Show it in use
Put the product in a scene instead of on a white background.
Move the camera
Motion that holds attention without a studio rig.
Cover the catalogue
Give products that have never had video a runnable ad each.
Seasonal re-cuts
The same product, re-shot for a sale, a season or a new offer.
Multiple ratios
9:16, 4:5 and 1:1 from the same brief.
Stills as a by-product
Frames from the cut, usable as feed statics.
Where this beats a photoshoot, and where it does not
It beats a shoot on cost, speed and coverage: every product gets video, not just the hero SKU, and a re-cut costs a render rather than a studio day.
A shoot still wins when the product's texture, fit or scale is the whole sell, or when the brand's photography is itself the differentiator. Use generated video to find out which products deserve the shoot.
Questions, answered.
What quality does the product photo need to be?
Clean, well lit, and ideally on a plain background so the product can be separated from it. A standard ecommerce pack shot works.
Will the product look accurate?
The product itself is your asset, not a generated approximation, so it stays accurate. What is generated is the scene and the motion around it.
Can I use this for a catalogue of hundreds of products?
Yes — that is what batch mode is for. There is no fixed cap on a batch; it is limited by the credits on your plan.
What does one product video cost?
Each ad uses credits from your plan, and how many depends on the ad type. Start on the free plan to see the output before you pay anything.